Decades of Experience

LIRA GOLD®, a division of the Daniel Baum Company, offers high quality health and productivity solutions for dairy, beef, sheep, goat, equine, rabbit, poultry, alpaca and llama producers.  

For over 20 years, dairy producers have been successfully using LIRA GOLD products to meet their breeding, transition, fresh cow, heifer grow-out and calf raising goals.

Our products are developed utilizing high quality, natural ingredients in innovative formulations that utilize a broad range of probiotics, yeasts, enzymes, appetitive stimulants, electrolytes, vitamins, proteinated minerals and other ingredients to maximize health and productivity.

Over the years, LIRA GOLD customers, including registered and commercial herds, have used our products to help raise healthy fast-growing calves, support cows post-freshening, increase feed intake and milk production as well as preserve forage quality with our silage inoculants.

We use only the highest quality ingredients that are formulated to deliver results.  Our products are made in the USA with domestic and foreign ingredients.

Our goal is to increase distribution into new geographies and make our products available in an expanding list of feed mills, dealer stores, veterinary clinics and online retailers.

We Continue To Deliver High-Quality Solutions For Animal Health And Productivity

Our high-quality natural supplements are especially formulated to provide solutions for nutritional and health conditions that can be supported through any livestock diet.  We offer solutions for proper digestion, maintaining normal GI health, peak productivity, electrolyte support, post-freshening, and supporting overall health!

In addition, we have forage inoculants that deliver high forage quality and lagoon treatment that helps maintain liquid manure storage ponds, pits and tanks.

We only use the highest quality ingredients, formulated to deliver results and all products are made in the USA with domestic and foreign ingredients.  The manufacturing plant our products have been produced in for over 40 years has no FDA approved products nor banned substances that may test in their ingredient inventory.  This eliminates the worry of cross contamination and provides the assurance that our products are safe and effective.

To maintain the high-quality products that you expect from us, we pay great attention to detail. Everything we do is calculated to provide top level results while adhering to the strictest standards that enables LIRA GOLD Supplements to exceed customer expectations.  This helps us continue to be a market leader in the dairy industry and a trusted partner for livestock owners.

LIRA GOLD nutrition and health supplements are easy to feed and designed to meet the health and productivity needs your animals have to deliver on your performance and profitability goals!

A Family-Owned Business With Roots In The Sweet Bologna Business

The Daniel Baum Company was born out of a third-generation family business active in manufacturing fermented sausage products. The discovery of a new process to speed up the fermentation of sweet bologna had exciting applications in agriculture, which resulted in the founding of the Daniel Baum Company in 1984. Today, we continue to maintain our ties with the family bologna business while becoming a leader in delivering solutions for health and productivity for livestock and companion animals around the globe.

A Commitment to Excellence

Based in Lancaster, Pennsylvania, The Daniel Baum Company is led by Dan Baum who combines a degree in agriculture from Penn State University with almost 40 years of experience in microbiology, enzymology and immunology. In addition, our staff has practical expertise in business, agriculture sales and animal health. We are ready to answer questions and help with the solutions you need. Partnering with other quality-driven companies has enabled us to grow and increase efficiency while remaining exceedingly responsive to our customer’s changing needs. We are most proud of our reputation for top-quality products and outstanding service.

After almost 40 years of existence, you can trust we know the business we’re in.  We also understand nature changes and we continue to research the animals our products are used in, enabling us to create the best quality products with a perfect balance of premium ingredients. This is how we have built a strong brand in the animal feed industry and animal health market over the years.

To maintain the high-quality products our customers have come to expect from us, we pay great attention to detail. Everything we do is calculated to provide top level results while upholding the high-quality standards that enables LIRA GOLD products to exceed customer expectations.  This helps us continue to be a trusted partner for helping livestock producers meet their productivity and profitability goals while feeding the world.

Why Choose Us?

  • Our products are all natural, and are manufactured in a facility that is certified by the American Feed Industry Association’s Safe Feed/Safe Food Certification Program.
  • LIRA GOLD Supplements provide nutritional support to help overall health, well-being and performance needs in dairy, beef, goat, sheep, equine, rabbit, poultry, llama and alpacas of all ages. 
  • All our products are made in the USA with domestic and foreign sourced ingredients of the highest quality.
  • Our natural supplements also contain ingredients that are recognized as organic and are allowed for use in organic or natural certified operations.  Always ask your certifier for approval to use any product prior to using it in your animals.

Find The Right Product For You

Thanks to over 40 years of experience in the industry, we are accustomed to creating healthy, natural supplements that meet animal health and performance needs.  You can learn more about our products by contacting us online or giving us a call.  We’ll be happy to help you find a product that meets your animal’s unique health and wellness needs.